United Kingdom

The Cayman Islands Department of Tourism’s London office promotes the Cayman Islands to the UK, Continental Europe (e.g. Germany, Italy, and France), Asia and the Middle East in a number of different ways. However, due to British Airways being the sole carrier from this region, the office focuses on the UK and Ireland. The UK team specifically targets the luxury market and the 45+ age group with a household income of £100k per year looking for an unforgettable experience when choosing their holiday.

Departments

The London office comprises a small team, soon to be at its maximum of five members of staff with the addition of a Sales Representative.  Collectively, the team looks after all aspects of public relations, advertising, marketing and promotion of the Cayman Islands to both travel trade and consumers. This is accomplished with print and online advertising, social media, e-newsletters, attending trade and consumer shows, hosting travel trade and Visiting Journalists FAM trips, affinity partnership promotions, travel trade trainings and consumer enquiry fulfilment. 

  • Don McDougall

    Regional Manager, Europe
    DMcDougall@caymanislands.ky

    Don is nearing 40 years of experience in the travel industry across retail, destination sales and marketing. After serving the Hong Kong Tourist Association as Director Northern Europe, he joined the Cayman Islands Department of Tourism’s Europe team in 1999. Don has served as a Board member of several tourism associations (EATA, PATA and CTO) and has visited over 60 countries in both a professional and personal capacity. Outside of travel, Don has held a company directorship in the leisure industry, owning and running a local pub. He is married, with two boys, now adults

  • Vickie Saker

    Office Administration Manager
    VSaker@caymanislands.ky

    Vicki Saker is the Office Administration Manager for the London Office and has been employed since 1992, probably making her one of the longest employed members of staff. Vicki has a passion for travel and different cultures.  As a result, she has visited numerous countries within six of the seven continents with only Antarctica left to visit.

    Vicki’s second love is food; she enjoys all types of cuisine and is pretty good at making ackee and salt fish with rice ‘n’ peas! Vicki considers family and friends extremely important and has strong relationships with everyone she knows, resulting in a wonderfully fulfilling life.

  • Richard Trasler

    Marketing Executive
    RTrasler@caymanislands.ky

    Richard (or Rich as he prefers) is the newest member to the London office team, having started in December 2016. He looks after all areas of marketing (both trade and consumer-facing) and manages the Department of Tourism’s relationships with travel agents and tour operators. Before joining CIDOT, Rich was a Marketing Executive at US Airtours and is founder of his own online business.

    Outside of work, Rich is also a keen traveller and enjoys discovering new cities and cultures. His major passion, however, is theme parks and it’s his lifelong aim to ride all of the world’s top rollercoasters.

  • Rose Tighe

    PR and Social Media Executive
    Rtighe@caymanislands.ky

    Rose joined VIDOT in August 2016 from cruise line MSC Cruises, where she looked after the in-house PR for three years. As well as handling all PR and social media enquiries within the CIDOT London office, Rose writes the content for the monthly newsletter, which goes out to over 60,000 subscribers, and is the main copywriter for the team.

    Travel has been of huge interest to Rose, both professionally and personally but there are still lots of countries to be ticked off her bucket list! Since visiting Cayman for the first time, she realised there has been one major thing missing from her life: rum cake.